Sarah Palin endorses Donald Trump, event in Iowa tonight.

Sarah Palin endorses Donald Trump, event in Iowa tonight.

“I’m proud to endorse Donald J. Trump for president,” Ms. Palin said in a statement provided by his campaign. – Maggie Haberman [New York Times]

IT HAS been a very bad, awful, They Hate Me day for Ted Cruz.

First Branstad came out and said Iowans have to “defeat Ted Cruz.” Now the woman who surpassed the popularity of GOP nominee in 2008, Sarah Palin, has endorsed Donald Trump.

It’s been swirling for the last 24 hours.

Did anyone think Sarah Palin wouldn’t get into this act? Oh, but what timing! And this is one endorsement that could matter.

“In this instance… the fact that two weeks before Iowa she is wrapping her arms around Trump could tip the scales,” said Nicole Wallace on MSNBC with Kate Snow. Stating it’s “potentially impactful.”

More from Haberman’s piece

Mrs. Palin, who is to appear alongside Mr. Trump at a rally on the Iowa State University campus in Ames late Tuesday afternoon, could amplify the news media-circus aspects of Mr. Trump’s candidacy: Like him, she is a reality-TV star accustomed to playing to the cameras and often accused of emphasizing flash over substance.

But Mrs. Palin, who despite her waning visibility within the Republican Party retains a sizable following, provides Mr. Trump with valuable new currency at a moment when he is being attacked over his conservative bona fides by Senator Ted Cruz of Texas, with whom Mr. Trump is neck-and-neck in the Iowa polls.

There was no way she was going to stay out of the circus this year.

It’s the greatest show on earth in Iowa tonight.